Showing posts with label SEO Services. Show all posts
Showing posts with label SEO Services. Show all posts
Wednesday, April 4, 2012
Tuesday, January 10, 2012
Internet Marketing Statistics for 2012
The Internet in 2012
1) In 2012, the audience of internet users in the U.S. will expand by 3.1% to 239 million, representing 75.6% of the total population.In other words...
2) More than 3/4 of the total population will be online in 2012.
Mobile in 2012
3) Mobile internet users will reach 113.9 million in 2012, up 17.1% from 97.3 million in 2011.
4) Smartphone users will reach 106.7 million in 2012, up 18.4% from 2011.
5) In 2012, 94% of smartphones users will be mobile internet users. 6) All mobile phone users will reach 242.6 million in 2012, up 2.3% from 2011.
7) Mobile shoppers will reach 72.8 million in 2012.
8) Mobile buyers will reach 37.5 million in 2012.
9) Smartphone shoppers will reach 68.6 million in 2012.
10) Smartphone buyers will reach 36.4 million in 2012.
11) Tablet users will reach 54.8 million in 2012, up 62.8% from 33.7 million in 2011.
12) iPad users will reach 41.9 million in 2012.
13) In 2012, 76.4% of tablet users will be iPad users.
14) Adult-aged eReader users will reach 45.6 million in 2012, up from 33.3 million in 2011.
Social Media in 2012
15) Facebook will reach 143.4 million US users in 2012, up 8.2% from 132.5 million in 2011. 16) About 2/3 of web users will use social networks in 2012.
17) More than 90% of social network users will be on Facebook in 2012.
Online Video in 2012
18) Online video viewers will reach 169.3 million in 2012.
19) 53.5% of the population and 70.8% of internet users (up 7.1% from 2011) will watch online video in 2012.20) Mobile video viewers will reach 54.6 million in 2012.
21) Smartphone video viewers will reach 51.2 million in 2012.
Ecommerce in 2012
22) 88.1% of US internet users ages 14+ will browse or research products online in 2012.
23) 83.9% of internet researchers will make at least one purchase via the web during 2012.
24) Online shoppers will reach 184.3 million in 2012, up 3.3% from 2011.
25) Online buyers will reach 154.6 million in 2012, up 4.4% from 2011.
Source- hubspot blog
Thursday, December 1, 2011
On Page SEO Factors
One of the most basic things which a webmaster should understand is how to do on page SEO and the on page SEO factors to consider when both creating a new website or when adding new content and pages to an existing website.
On page SEO predominantly pertains to tweaking your site's code, choosing the right keywords, and optimizing your content overall to make it more attractive and identifiable to Google and other search engines' web crawling bots so that they will in turn rank your site higher in the SERPs.
Here I've expanded on the major techniques which you should implement on your site if you want to rank and rank well at that. Keep in mind that the weight which search engines place on these techniques is subjective as no one knows for sure the algorithms behind Google's and other engine's ranking practices. No one factor is ever been unanimously considered to be more paramount than all others, so don't overlook any of these techniques. Most of them are quick and simple to implement, so there's really no reason not to, either.
Keyword On Page SEO Factors
I've said it before and I'll say it again: keywords are the gateways to your site and they play a huge role in on page SEO.
Once you know what is a good keyword and how to do keyword research, then you can find the keywords which you should be using for your on page SEO. WordPress combined with a good free SEO plugin like All in One SEO Pack makes implementing most of the following keyword related on page SEO factors simple as can be, but let's take a look at where we need to make sure to effectively use our keywords.
Keyword(s) In Title Tags - The title tag is the line of clickable text which appears in Google's SERPs for each ranking page. This is also the text which appears at the top of your browser's window in naming or identifying the page which you are currently browsing. It's important to work your best (most relevant, highest searched, lowest competition) keywords into your title tags as Google will consider this over most factors when indexing and ranking your page and in general in determining what it's about.
Keywords In Heading Tags - Effective use of heading tags helps Google know what is most important on your site, and what text it should pick out over the rest. It's been estimated that most people when opening a new page will first instinctively read the top left of your page before other elements. Consequently, your most important message using your most important keyword that you want to get across should be here and ideally using the H1 tag.
From here, less important keywords should be put in H2, and even less important but still noteworthy keywords should be in H3, and so on. An effective use of heading tags is a valuable skill to have in on page SEO.
Keywords In the Body - There is no substitute for good content, and in SEO a large part of good content is effectively including keywords where applicable. This means no over saturation because as I mentioned in the last chapter this will get you penalized and possibly de-indexed. A number of SEOers have argued for years over just the right saturation which will get you ranking well but not penalized and they have thrown out different figures to try to answer this magical ratio.
My advice is to not waste your time trying to crunch ratios as there is no perfect ratio. Besides, you have better things to do with your time and other ways to optimize your site. Just make it look natural and don't over think it and you'll be fine.
Words Surrounding Keywords - This all may seem a bit redundant, but the words around the keywords are just as important as the keywords which you include to begin with.
Google not only looks at the keywords which you are targeting, but it looks at the words surrounding them to get a better idea of what your site is about, not to mention that it does this to check you on keyword stuffing and make sure you're not doing anything "black hat" which could get you in trouble.
Keyword In Domain Name - This takes some careful planning, but many SEOers agree that this has a decent amount of bearing on how Google ranks a site for a keyword. In continuing with this point, you can set your site up as it expands to be more SEO friendly by naming subdomains after keywords, as well. So be as specific as possible when naming if you can. For example name a subdomain of a music site "Gibson-guitars" rather than just "guitars".
Note the use of the hyphen in the example. Hyphens represent spaces, so if you are using keywords in your URLs, break them up. While keywords in the subdomains don't carry quite as much weight as the top level of the domain, they're nonetheless important and helpful to Google in identifying what your site is about.
Source- SEO NEWS
On page SEO predominantly pertains to tweaking your site's code, choosing the right keywords, and optimizing your content overall to make it more attractive and identifiable to Google and other search engines' web crawling bots so that they will in turn rank your site higher in the SERPs.
Here I've expanded on the major techniques which you should implement on your site if you want to rank and rank well at that. Keep in mind that the weight which search engines place on these techniques is subjective as no one knows for sure the algorithms behind Google's and other engine's ranking practices. No one factor is ever been unanimously considered to be more paramount than all others, so don't overlook any of these techniques. Most of them are quick and simple to implement, so there's really no reason not to, either.
Keyword On Page SEO Factors
I've said it before and I'll say it again: keywords are the gateways to your site and they play a huge role in on page SEO.
Once you know what is a good keyword and how to do keyword research, then you can find the keywords which you should be using for your on page SEO. WordPress combined with a good free SEO plugin like All in One SEO Pack makes implementing most of the following keyword related on page SEO factors simple as can be, but let's take a look at where we need to make sure to effectively use our keywords.
Keyword(s) In Title Tags - The title tag is the line of clickable text which appears in Google's SERPs for each ranking page. This is also the text which appears at the top of your browser's window in naming or identifying the page which you are currently browsing. It's important to work your best (most relevant, highest searched, lowest competition) keywords into your title tags as Google will consider this over most factors when indexing and ranking your page and in general in determining what it's about.
Keywords In Heading Tags - Effective use of heading tags helps Google know what is most important on your site, and what text it should pick out over the rest. It's been estimated that most people when opening a new page will first instinctively read the top left of your page before other elements. Consequently, your most important message using your most important keyword that you want to get across should be here and ideally using the H1 tag.
From here, less important keywords should be put in H2, and even less important but still noteworthy keywords should be in H3, and so on. An effective use of heading tags is a valuable skill to have in on page SEO.
Keywords In the Body - There is no substitute for good content, and in SEO a large part of good content is effectively including keywords where applicable. This means no over saturation because as I mentioned in the last chapter this will get you penalized and possibly de-indexed. A number of SEOers have argued for years over just the right saturation which will get you ranking well but not penalized and they have thrown out different figures to try to answer this magical ratio.
My advice is to not waste your time trying to crunch ratios as there is no perfect ratio. Besides, you have better things to do with your time and other ways to optimize your site. Just make it look natural and don't over think it and you'll be fine.
Words Surrounding Keywords - This all may seem a bit redundant, but the words around the keywords are just as important as the keywords which you include to begin with.
Google not only looks at the keywords which you are targeting, but it looks at the words surrounding them to get a better idea of what your site is about, not to mention that it does this to check you on keyword stuffing and make sure you're not doing anything "black hat" which could get you in trouble.
Keyword In Domain Name - This takes some careful planning, but many SEOers agree that this has a decent amount of bearing on how Google ranks a site for a keyword. In continuing with this point, you can set your site up as it expands to be more SEO friendly by naming subdomains after keywords, as well. So be as specific as possible when naming if you can. For example name a subdomain of a music site "Gibson-guitars" rather than just "guitars".
Note the use of the hyphen in the example. Hyphens represent spaces, so if you are using keywords in your URLs, break them up. While keywords in the subdomains don't carry quite as much weight as the top level of the domain, they're nonetheless important and helpful to Google in identifying what your site is about.
Source- SEO NEWS
Friday, March 4, 2011
SEO Services - An Affordable Way of Promotion
Search engine optimization has proven to be the most effective tool for bringing a website in the spotlight. Though it is not a problem to get your website listed in a popular search engine, you would still need to know that there are a large number of websites struggling to get to the top. Naturally, being on the third or fourth pages does not work out, if you want the viewers to get converted into customers. In order to rise above your competitors you need to go an extra mile. Opting for a good SEO services provider can help you with your endeavor.
SEO company India would work great in increasing your overall brand visibility in market world and would assist you in increasing your overall traffic as well as leads and sales. Work through search engine optimization would help greatly in bringing the high-quality traffic to your website and magnify your chances of winning in more customers.
All in all these services help you rise higher above your competitors and will help to bring your products and services in the limelight. SEO is different from the previous forms of advertising. It is much better as it results in winning your customers naturally by encouraging them to visit your website online. Using the SEO services increases the overall brand visibility in the marketplace and helps you experience an increase in traffic, leads and sales.
SEO services can play a dramatic role in transforming your business arena. It can amplify your online influence and make your website popular among the masses. It is a silent way of promotion wherein you can bring the online traffic to your website without much expenditure, thus your website becomes more conspicuous in the business world. Another important thing you would like to know is that SEO comes with higher ROI as compared to other medium of promotion.
As a result investing in SEO will help you reap much more benefits than by investing in any other promotional tool. Thus SEO Company India can help you scale high with your business and that too in a cost effective way.
SEO company India would work great in increasing your overall brand visibility in market world and would assist you in increasing your overall traffic as well as leads and sales. Work through search engine optimization would help greatly in bringing the high-quality traffic to your website and magnify your chances of winning in more customers.
All in all these services help you rise higher above your competitors and will help to bring your products and services in the limelight. SEO is different from the previous forms of advertising. It is much better as it results in winning your customers naturally by encouraging them to visit your website online. Using the SEO services increases the overall brand visibility in the marketplace and helps you experience an increase in traffic, leads and sales.
SEO services can play a dramatic role in transforming your business arena. It can amplify your online influence and make your website popular among the masses. It is a silent way of promotion wherein you can bring the online traffic to your website without much expenditure, thus your website becomes more conspicuous in the business world. Another important thing you would like to know is that SEO comes with higher ROI as compared to other medium of promotion.
As a result investing in SEO will help you reap much more benefits than by investing in any other promotional tool. Thus SEO Company India can help you scale high with your business and that too in a cost effective way.
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